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British Airways: Customer Review and Booking Analysis

Description

This project focuses on analyzing customer reviews and predicting customer bookings using data obtained from Skytrax and Forage Programme Link. The repository includes three CSV files and various presentation and notebook files for a comprehensive analysis.

Repository Contents

Data

  • BA_reviews.csv: Contains 1000 reviews scraped from Skytrax for British Airways.
  • Clean_reviews.csv: Includes cleaned reviews after preprocessing.
  • customer_booking.csv: Customer booking data obtained from Forage.

Presentations

  • BA Customer Review Analysis.pptx: Presentation on sentiment analysis of customer reviews.
  • Predictive Modelling of Customer Bookings.pptx: Presentation on the predictive model of customer bookings.

Notebooks

  • booking_prediction_model.ipynb: Jupyter notebook containing the code for the customer booking prediction model.
  • customer_review_analysis.ipynb: Jupyter notebook for the analysis of customer reviews.

Project Goals

  • Perform sentiment analysis on customer reviews to understand sentiments and trends.
  • Build a predictive model for customer bookings using the provided booking data.
  • Provide insights and recommendations based on the analysis.

How to Use

Data Exploration

  • Refer to customer_review_analysis.ipynb for a detailed analysis of customer reviews.
  • Utilize BA_reviews.csv and Clean_reviews.csv for the raw and cleaned review data.

Booking Prediction Model

  • Explore booking_prediction_model.ipynb for the implementation of the predictive model.
  • The model is trained on customer_booking.csv to predict customer bookings.

Presentations

  • View BA Customer Review Analysis.pptx for insights from the sentiment analysis.
  • Check Predictive Modelling of Customer Bookings.pptx for an overview of the predictive model.

Contributing

  • Contributions are welcome! Feel free to raise issues, submit pull requests, or provide feedback.

Acknowledgments

  • Acknowledgments and credits to Skytrax and Forage for providing the customer review and booking data.

Contact

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Data science virtual internship programme by British Airways on Forage.

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