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dendrogram

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For an UK based non-store online retail for which we need to cluster it's customers in to different groups so that we can run targeted campaign for each group

  • Updated Nov 28, 2020
  • Jupyter Notebook

To identify different segments in the existing customer, based on their spending patterns as well as past interaction with the bank, using clustering algorithms, and provide recommendations to the bank on how to better market to and service these customers.

  • Updated Sep 5, 2022
  • Jupyter Notebook

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