diff --git a/runatlantis.io/docs/server-side-repo-config.md b/runatlantis.io/docs/server-side-repo-config.md
index ee4d9b9787..9dbb4e93ac 100644
--- a/runatlantis.io/docs/server-side-repo-config.md
+++ b/runatlantis.io/docs/server-side-repo-config.md
@@ -28,6 +28,10 @@ repos:
   # Repo ID's are of the form {VCS hostname}/{org}/{repo name}, ex.
   # github.com/runatlantis/atlantis.
 - id: /.*/
+  # branch is an regex matching pull requests by base branch
+  # (the branch the pull request is getting merged into).
+  # By default, all branches are matched
+  branch: /.*/
 
   # apply_requirements sets the Apply Requirements for all repos that match.
   apply_requirements: [approved, mergeable]
diff --git a/server/events/pre_workflow_hooks_command_runner.go b/server/events/pre_workflow_hooks_command_runner.go
index 6c0b67f0d7..cd5ae6eed1 100644
--- a/server/events/pre_workflow_hooks_command_runner.go
+++ b/server/events/pre_workflow_hooks_command_runner.go
@@ -34,7 +34,7 @@ func (w *DefaultPreWorkflowHooksCommandRunner) RunPreHooks(
 
 	preWorkflowHooks := make([]*valid.PreWorkflowHook, 0)
 	for _, repo := range w.GlobalCfg.Repos {
-		if repo.IDMatches(baseRepo.ID()) && len(repo.PreWorkflowHooks) > 0 {
+		if repo.IDMatches(baseRepo.ID()) && repo.BranchMatches(pull.BaseBranch) && len(repo.PreWorkflowHooks) > 0 {
 			preWorkflowHooks = append(preWorkflowHooks, repo.PreWorkflowHooks...)
 		}
 	}
diff --git a/server/events/yaml/parser_validator_test.go b/server/events/yaml/parser_validator_test.go
index 92a1bf3470..8968c92c70 100644
--- a/server/events/yaml/parser_validator_test.go
+++ b/server/events/yaml/parser_validator_test.go
@@ -1014,11 +1014,17 @@ func TestParseGlobalCfg(t *testing.T) {
 - apply_requirements: []`,
 			expErr: "repos: (0: (id: cannot be blank.).).",
 		},
-		"invalid regex": {
+		"invalid id regex": {
 			input: `repos:
 - id: /?/`,
 			expErr: "repos: (0: (id: parsing: /?/: error parsing regexp: missing argument to repetition operator: `?`.).).",
 		},
+		"invalid branch regex": {
+			input: `repos:
+- id: /.*/
+  branch: /?/`,
+			expErr: "repos: (0: (branch: parsing: /?/: error parsing regexp: missing argument to repetition operator: `?`.).).",
+		},
 		"workflow doesn't exist": {
 			input: `repos:
 - id: /.*/
@@ -1115,6 +1121,7 @@ repos:
   allowed_overrides: [apply_requirements, workflow]
   allow_custom_workflows: true
 - id: /.*/
+  branch: /(master|main)/
   pre_workflow_hooks:
     - run: custom workflow command
 workflows:
@@ -1155,6 +1162,7 @@ policies:
 					},
 					{
 						IDRegex:          regexp.MustCompile(".*"),
+						BranchRegex:      regexp.MustCompile("(master|main)"),
 						PreWorkflowHooks: preWorkflowHooks,
 					},
 				},
@@ -1228,6 +1236,7 @@ workflows:
 				Repos: []valid.Repo{
 					{
 						IDRegex:           regexp.MustCompile(".*"),
+						BranchRegex:       regexp.MustCompile(".*"),
 						PreWorkflowHooks:  []*valid.PreWorkflowHook{},
 						ApplyRequirements: []string{},
 						Workflow: &valid.Workflow{
@@ -1301,6 +1310,10 @@ workflows:
 					Assert(t, expRepo.IDRegex.String() == actRepo.IDRegex.String(),
 						"%q != %q for repos[%d]", expRepo.IDRegex.String(), actRepo.IDRegex.String(), i)
 				}
+				if expRepo.BranchRegex != nil {
+					Assert(t, expRepo.BranchRegex.String() == actRepo.BranchRegex.String(),
+						"%q != %q for repos[%d]", expRepo.BranchRegex.String(), actRepo.BranchRegex.String(), i)
+				}
 			}
 		})
 	}
diff --git a/server/events/yaml/raw/global_cfg.go b/server/events/yaml/raw/global_cfg.go
index 7d5157a757..b48111505a 100644
--- a/server/events/yaml/raw/global_cfg.go
+++ b/server/events/yaml/raw/global_cfg.go
@@ -20,6 +20,7 @@ type GlobalCfg struct {
 // Repo is the raw schema for repos in the server-side repo config.
 type Repo struct {
 	ID                   string            `yaml:"id" json:"id"`
+	Branch               string            `yaml:"branch" json:"branch"`
 	ApplyRequirements    []string          `yaml:"apply_requirements" json:"apply_requirements"`
 	PreWorkflowHooks     []PreWorkflowHook `yaml:"pre_workflow_hooks" json:"pre_workflow_hooks"`
 	Workflow             *string           `yaml:"workflow,omitempty" json:"workflow,omitempty"`
@@ -121,6 +122,11 @@ func (r Repo) HasRegexID() bool {
 	return strings.HasPrefix(r.ID, "/") && strings.HasSuffix(r.ID, "/")
 }
 
+// HasRegexBranch returns true if a branch regex was set.
+func (r Repo) HasRegexBranch() bool {
+	return strings.HasPrefix(r.Branch, "/") && strings.HasSuffix(r.Branch, "/")
+}
+
 func (r Repo) Validate() error {
 	idValid := func(value interface{}) error {
 		id := value.(string)
@@ -131,6 +137,15 @@ func (r Repo) Validate() error {
 		return errors.Wrapf(err, "parsing: %s", id)
 	}
 
+	branchValid := func(value interface{}) error {
+		branch := value.(string)
+		if !r.HasRegexBranch() {
+			return nil
+		}
+		_, err := regexp.Compile(branch[1 : len(branch)-1])
+		return errors.Wrapf(err, "parsing: %s", branch)
+	}
+
 	overridesValid := func(value interface{}) error {
 		overrides := value.([]string)
 		for _, o := range overrides {
@@ -149,6 +164,7 @@ func (r Repo) Validate() error {
 
 	return validation.ValidateStruct(&r,
 		validation.Field(&r.ID, validation.Required, validation.By(idValid)),
+		validation.Field(&r.Branch, validation.By(branchValid)),
 		validation.Field(&r.AllowedOverrides, validation.By(overridesValid)),
 		validation.Field(&r.ApplyRequirements, validation.By(validApplyReq)),
 		validation.Field(&r.Workflow, validation.By(workflowExists)),
@@ -166,6 +182,13 @@ func (r Repo) ToValid(workflows map[string]valid.Workflow) valid.Repo {
 		id = r.ID
 	}
 
+	var branchRegex *regexp.Regexp
+	if r.HasRegexBranch() {
+		withoutSlashes := r.Branch[1 : len(r.Branch)-1]
+		// Safe to use MustCompile because we test it in Validate().
+		branchRegex = regexp.MustCompile(withoutSlashes)
+	}
+
 	var workflow *valid.Workflow
 	if r.Workflow != nil {
 		// This key is guaranteed to exist because we test for it in
@@ -184,6 +207,7 @@ func (r Repo) ToValid(workflows map[string]valid.Workflow) valid.Repo {
 	return valid.Repo{
 		ID:                   id,
 		IDRegex:              idRegex,
+		BranchRegex:          branchRegex,
 		ApplyRequirements:    r.ApplyRequirements,
 		PreWorkflowHooks:     preWorkflowHooks,
 		Workflow:             workflow,
diff --git a/server/events/yaml/valid/global_cfg.go b/server/events/yaml/valid/global_cfg.go
index 520ed58ff2..fe6af76f82 100644
--- a/server/events/yaml/valid/global_cfg.go
+++ b/server/events/yaml/valid/global_cfg.go
@@ -34,6 +34,7 @@ type Repo struct {
 	// IDRegex is the regex match for this config.
 	// If ID is set then this will be nil.
 	IDRegex              *regexp.Regexp
+	BranchRegex          *regexp.Regexp
 	ApplyRequirements    []string
 	PreWorkflowHooks     []*PreWorkflowHook
 	Workflow             *Workflow
@@ -123,6 +124,7 @@ func NewGlobalCfgWithHooks(allowRepoCfg bool, mergeableReq bool, approvedReq boo
 		Repos: []Repo{
 			{
 				IDRegex:              regexp.MustCompile(".*"),
+				BranchRegex:          regexp.MustCompile(".*"),
 				ApplyRequirements:    applyReqs,
 				PreWorkflowHooks:     preWorkflowHooks,
 				Workflow:             &defaultWorkflow,
@@ -158,6 +160,14 @@ func (r Repo) IDMatches(otherID string) bool {
 	return r.IDRegex.MatchString(otherID)
 }
 
+// BranchMatches returns true if the branch other matches a branch regex (if preset).
+func (r Repo) BranchMatches(other string) bool {
+	if r.BranchRegex == nil {
+		return true
+	}
+	return r.BranchRegex.MatchString(other)
+}
+
 // IDString returns a string representation of this config.
 func (r Repo) IDString() string {
 	if r.ID != "" {
diff --git a/server/events/yaml/valid/global_cfg_test.go b/server/events/yaml/valid/global_cfg_test.go
index 2c85205e25..5fbf759ce0 100644
--- a/server/events/yaml/valid/global_cfg_test.go
+++ b/server/events/yaml/valid/global_cfg_test.go
@@ -50,6 +50,7 @@ func TestNewGlobalCfg(t *testing.T) {
 		Repos: []valid.Repo{
 			{
 				IDRegex:              regexp.MustCompile(".*"),
+				BranchRegex:          regexp.MustCompile(".*"),
 				ApplyRequirements:    []string{},
 				Workflow:             &expDefaultWorkflow,
 				AllowedWorkflows:     []string{},
@@ -108,6 +109,7 @@ func TestNewGlobalCfg(t *testing.T) {
 			// For each test, we change our expected cfg based on the parameters.
 			exp := deepcopy.Copy(baseCfg).(valid.GlobalCfg)
 			exp.Repos[0].IDRegex = regexp.MustCompile(".*") // deepcopy doesn't copy the regex.
+			exp.Repos[0].BranchRegex = regexp.MustCompile(".*")
 
 			if c.allowRepoCfg {
 				exp.Repos[0].AllowCustomWorkflows = Bool(true)
@@ -132,6 +134,10 @@ func TestNewGlobalCfg(t *testing.T) {
 					Assert(t, expRepo.IDRegex.String() == actRepo.IDRegex.String(),
 						"%q != %q for repos[%d]", expRepo.IDRegex.String(), actRepo.IDRegex.String(), i)
 				}
+				if expRepo.BranchRegex != nil {
+					Assert(t, expRepo.BranchRegex.String() == actRepo.BranchRegex.String(),
+						"%q != %q for repos[%d]", expRepo.BranchRegex.String(), actRepo.BranchRegex.String(), i)
+				}
 			}
 		})
 	}
@@ -726,6 +732,21 @@ func TestRepo_IDString(t *testing.T) {
 	Equals(t, "/regex.*/", (valid.Repo{IDRegex: regexp.MustCompile("regex.*")}).IDString())
 }
 
+func TestRepo_BranchMatches(t *testing.T) {
+	// Test matches when no branch regex is set.
+	Equals(t, true, (valid.Repo{}).BranchMatches("main"))
+
+	// Test regexes.
+	Equals(t, true, (valid.Repo{BranchRegex: regexp.MustCompile(".*")}).BranchMatches("main"))
+	Equals(t, true, (valid.Repo{BranchRegex: regexp.MustCompile("main")}).BranchMatches("main"))
+	Equals(t, false, (valid.Repo{BranchRegex: regexp.MustCompile("^main$")}).BranchMatches("foo-main"))
+	Equals(t, false, (valid.Repo{BranchRegex: regexp.MustCompile("^main$")}).BranchMatches("main-foo"))
+	Equals(t, true, (valid.Repo{BranchRegex: regexp.MustCompile("(main|master)")}).BranchMatches("main"))
+	Equals(t, true, (valid.Repo{BranchRegex: regexp.MustCompile("(main|master)")}).BranchMatches("master"))
+	Equals(t, true, (valid.Repo{BranchRegex: regexp.MustCompile("release")}).BranchMatches("release-stage"))
+	Equals(t, false, (valid.Repo{BranchRegex: regexp.MustCompile("release")}).BranchMatches("main"))
+}
+
 // String is a helper routine that allocates a new string value
 // to store v and returns a pointer to it.
 func String(v string) *string { return &v }