diff --git a/packages/jest-cli/src/test_runner.js b/packages/jest-cli/src/test_runner.js
index efaf6ad5c5be..73f749c1a33b 100644
--- a/packages/jest-cli/src/test_runner.js
+++ b/packages/jest-cli/src/test_runner.js
@@ -297,10 +297,6 @@ class TestRunner {
       this._setupDefaultReporters();
     }
 
-    if (reporters && Array.isArray(reporters)) {
-      this._addCustomReporters(reporters);
-    }
-
     if (collectCoverage) {
       this.addReporter(new CoverageReporter(this._globalConfig));
     }
@@ -310,6 +306,10 @@ class TestRunner {
         new NotifyReporter(this._globalConfig, this._options.startRun),
       );
     }
+
+    if (reporters && Array.isArray(reporters)) {
+      this._addCustomReporters(reporters);
+    }
   }
 
   _setupDefaultReporters() {