diff --git a/.buildkite/scripts/pipelines/pull_request/pipeline.ts b/.buildkite/scripts/pipelines/pull_request/pipeline.ts
index 02011690a13c31..38ae590f18e0b3 100644
--- a/.buildkite/scripts/pipelines/pull_request/pipeline.ts
+++ b/.buildkite/scripts/pipelines/pull_request/pipeline.ts
@@ -145,15 +145,14 @@ const getPipeline = (filename: string, removeSteps = true) => {
       pipeline.push(getPipeline('.buildkite/pipelines/pull_request/fips.yml'));
     }
 
-    if (GITHUB_PR_LABELS.includes('ci:build-serverless-image')) {
-      pipeline.push(getPipeline('.buildkite/pipelines/pull_request/build_project.yml'));
-    }
     if (
       GITHUB_PR_LABELS.includes('ci:project-deploy-elasticsearch') ||
       GITHUB_PR_LABELS.includes('ci:project-deploy-observability') ||
       GITHUB_PR_LABELS.includes('ci:project-deploy-security')
     ) {
       pipeline.push(getPipeline('.buildkite/pipelines/pull_request/deploy_project.yml'));
+    } else if (GITHUB_PR_LABELS.includes('ci:build-serverless-image')) {
+      pipeline.push(getPipeline('.buildkite/pipelines/pull_request/build_project.yml'));
     }
 
     if (